Manage Campaign Members

March 4, 2026 by Melanie Jones
Does a contact need to start (or stop) receiving a communication of yours? If your Report or Data Extension is based on a Salesforce Campaign, users can manage Campaign Members and create new Contacts when needed. Those audience changes will be reflected the next time the corresponding Report is sent to or Data Extension is started. It's a great way for users to continually manage small changes to an audience, without involving an eComm specialist.
Read More

eComm Event Management

March 3, 2026 by melanie.jones@cu.edu
eComm Event Management is a Salesforce solution for managing simple, free events. These types of events have a limited amount of customization and features, which makes launching an event quick and easy.
Read More

Automatic Refresh of Non-Compliant Data Extensions

March 2, 2026 by Melanie Jones
To help minimize the potential for CAN-SPAM violations, eComm has the ability to automatically refresh data extensions that have been found to be non-compliant (i.e., not refreshed/imported before they are used in an email send). Non-compliant data extensions can be identified and run automatically via Automation Studio.
Read More

Scheduling Data Extension Imports in Automation Studio

March 1, 2026 by jennifer.mortensen
Do you use the same data extensions on a regular basis but manually import them one by one every time you have an email to send? Learn how automation studio can automatically import your data extensions so you don't have to.
Read More

Upload Files (including 'Add to Calendar')

February 23, 2026 by jennifer.mortensen
It's not uncommon to want to include files, including Excel, PDFs, and ICS (to make an 'Add to Calendar' link) to Marketing Cloud emails or eComm's Event Management registration process or emails. Learn how to download a meeting/appointment from Outlook and make it public (there are different options depending on your access).
Read More

Marketing Cloud | Einstein Overview

February 13, 2026 by lauren.galena
Einstein for Marketing Cloud uses artificial intelligence (AI) to help you analyze, automate, and optimize your marketing activities and content. With Einstein, you can use valuable insights and data on audiences, send time, engagement, and copy to improve your marketing communication efforts.
Read More

Cvent Add-Ons for Purchase

January 21, 2026 by Megan
A Cvent license is great for supporting event planners at numerous stages of the event life-cycle, for both simple and complex events. There are certain elements are not included with at typical license, but you can contract directly with Cvent to procure.
Read More

eComm User Newsletter | December 2025

December 18, 2025 by lauren.galena
Year-End Reporting, New Tool for Free Events, and More! December 2025 eComm User Newsletter.
Read More

Changes to Email Preferences

December 11, 2025 by
Learn about the information required to add/modify/delete email preferences and what you'll be responsible for managing once edits are complete.
Read More

Cvent Quarterly Updates

December 11, 2025 by lauren.galena
Cvent rolls out updates every quarter. Find a summary of updates that impact eComm along with a link to the full release notes.
Read More

Pages