We know our eComm specialists and users understand the importance of CAN-SPAM and intend to follow it. But sometimes, mistakes can occur that lead to a violation. Learn about common ways to violate CAN-SPAM so you can avoid them. We highly recommend this wiki and the associated quiz as an annual refresher.
The Portal makes Cvent Reports available to stakeholders via a secure login. These free licenses grant individuals access to specific Reports that can be viewed in real-time and filtered or exported as needed. Follow three steps to get started:
Beginning on Dec. 15, Cvent's reporting upgrade will provide an enhanced interface for generating reports using your event data. While the same data will be available, the process for reporting on it will be slightly different.
Navigating to Reporting in Cvent varies slightly depending on the type of event you've created. After that - running, customizing and saving a Report behaves the same, regardless of the event type.
One of the eComm specialist’s roles in Cvent includes managing how stakeholders can access Cvent data in real-time, without a steep cost. Follow the steps below to create Portal Users and Publish Reports there for easy access.
Want to continually grow an audience you can email via Marketing Cloud? eComm can provide a simple subscription form along with a Salesforce audience that will update automatically with subscribers (thanks to a behind-the-scenes integration). Users can add the subscription URL to their website then send emails to that audience as desired.
Interested in being part of a collaborative community devoted to eComm? Start by updating your Chatter Group(s) email frequency and you'll receive posts via email (i.e. all, daily or weekly). One group is devoted to Marketing Cloud & Salesforce and a second group is specifically for Cvent.
Are you adding personalization to Marketing Cloud emails (such as 'Dear First Name')? Marketing Cloud makes previewing the recipient's version easy - bringing you peace of mind.
While adding images to emails is a best practice, embedding a video to be played within the email is sure to be a show stopper. Learn how Playable can work with Marketing Cloud to get videos added to your emails.
Use A/B tests to increase your open rates and get folks to actually engage with your content.

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