Not sure where to look for email data? There are many places where similar data exists across Marketing Cloud and Salesforce, but each serves a different need and is available for varying amounts of time. Check out the different options along with common use-cases and a comparison chart to see which is best for your end goal.
eComm Event Management is a Salesforce solution for managing simple, free events. These types of events have a limited amount of customization and features, which makes launching an event quick and easy.
Planning a fundraising event at CU? This guide walks you through every step of the process — from your initial conversation with your eComm specialist to the final launch of your Cvent registration page. Whether this is your first event or your fiftieth, this resource is designed to help you feel confident that you'll have a successful (and compliant) fundraising event.
'Forward to a Friend' is a feature generally available in Marketing Cloud, but it cannot be used within eComm's instance of Marketing Cloud. Although it's not a full replacement, recipients can forward emails to others, and users can request that a subscription form be set up.
Salesforce has updated its data retention policy for Marketing Cloud Engagement. Beginning on June 16, 2025, subscriber engagement data will be retained and accessible for 730 days (or 2 years). This policy applies to data you retrieve using the Email Studio Reports in Analytics Builder and Tracking in Email Studio.
