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Effectively leveraging data available in Cvent is crucial for showcasing event success, driving improvement, and developing a strategic event management process.

There are two types of contacts you'll encounter in Salesforce: standard and individual. Learn the difference.

Did you and your team create an awesome email that you want to share with another unit at CU? With Marketing Cloud there is no need to re-invent the wheel. Provide a few key pieces of information to your eComm specialist and they can share the email between the two units.

Transferring a license? Adding a new user to an existing team? eComm specialists (by way of having access to all Cvent events) can create a Cross-Event Report of the events created by a particular user. They can navigate to each event and share it with the new user so they can hit the ground running.