Salesforce Contacts and Marketing Cloud Subscribers share a 1:1 relationship but behave differently than one another. Checkout the scenario below to better understand the intricacies between the two.
Learn how to create sender profiles, delivery profiles and send classifications in Marketing Cloud so that communications contain the correct from information, email footer and commercial vs. transactional distinction (CAN-SPAM Classification).
Understand the difference between sender profiles, delivery profiles and send classifications in Marketing Cloud. These not only drive email from information but also (more importantly) ensure CAN-SPAM compliance.
Advancement communications are intended to be sent through eComm - and there are processes in place to achieve this. In order to capture your desired audience, you will have to work with both Advancement Reporting and your eComm specialist.
Learn how to create a Data Extension as you typically would, then Import over the data from a CSV file. Just remember, you'll need the Contact 18 ID to Import successfully.
Learn how Marketing Cloud can help you identify common spam triggers in your communications so that your message is delivered to an inbox rather than a spam folder.
Are you sending an email to a data extension using profile attributes (also known as data tags or personalization tags)? Learn how to populate your profile attributes correctly so your send will contain the desired constituent data.