We know our eComm specialists and users understand the importance of CAN-SPAM and intend to follow it. But sometimes, mistakes can occur that lead to a violation. Learn about common ways to violate CAN-SPAM so you can avoid them. We highly recommend this wiki and the associated quiz as an annual refresher.
Understanding the difference between commercial and transactional emails helps your message get delivered and read. Plus, it's the law.
Updating Sender Profiles to Match SAP for Compliance must occur as quickly as possible as to not impact any email delivery. To achieve this, the system eComm team and campus eComm specialists will divide and conquer. Use a sheet with a tab devoted to each campus used to delegate and track work.
Interested in adding a fun element to selected Marketing Cloud emails that might help increase your open rates? Using an emoji might be the answer.
Often when a Contact is not receiving emails, there are several logical reasons why, including actions taken by constituents themselves. If you are investigating why a Contact is not receiving communications, review the steps below to troubleshoot.
Learn how to create sender profiles, delivery profiles and send classifications in Marketing Cloud so that communications contain the correct from information, email footer and commercial vs. transactional distinction (CAN-SPAM Classification).
Learn how eComm is working to address new Gmail/Yahoo deliverability requirements.
When you launch your event, Cvent integrates with Salesforce to automatically share registrant participation information. Cvent then provides numerous methods for tracking attendance for your event or sessions. Use this insightful, actionable data to make your next event even better!
Access items sent to the Recycle Bin and restore them if needed.
Interested in being part of a collaborative community devoted to eComm? Start by updating your Chatter Group(s) email frequency and you'll receive posts via email (i.e., every post, daily digest, or weekly digest). There is one group devoted to Marketing Cloud & Salesforce and a second group for Cvent.

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