Let us help you navigate the resources in the eComm wiki so you can get the answer you're looking for when you need it. Select the eComm application for which you have a question (Salesforce, Marketing Cloud, or Cvent) and then view resources by category. Can't find what you need in this wiki? Submit a help ticket at cu.edu/ecomm/submit-help-ticket.
Marketing Cloud subscribers have several statuses that impact their ability to receive communications. Learn more about what each status means and what to do when you encounter it.
Sometimes constituents reach out to us to modify their email preferences instead of using the CU Footer for All Emails. Learn what to do if you want to help but aren't sure how to do so.
While eComm Specialists can easily update the Email Opt Out field on the contact in Salesforce, it is essential that any changes made are also reflected in the Advance source system. Ensuring parity between the systems will help eComm avoid data errors and inconsistencies going forward.
Learn how to create a Data Extension as you typically would, then Import the data from a file (rather than 'start' it). Just remember, you'll need the Contact 18 ID to Import successfully.
eComm is pulling back the curtain to showcase our best magic trick. Replace a link in a Marketing Cloud email that you have already sent, and it will automatically update in recipients' inboxes.
With eComm, a Cvent event can be configured to collect money for an event that will later be deposited to your speedtype. Users who host paid events must complete the Payment Card Industry (PCI) SkillSoft course annually and have an understanding of financial processes.
Salesforce has updated its data retention policy for Marketing Cloud Engagement. Beginning on May 15, 2025, subscriber engagement data will be retained and accessible for 180 days. If your use case requires you to retain this data for more than 180 days, we recommend that you export it and store it outside of Marketing Cloud.
Datorama Reports for Marketing Cloud enables users to generate, view, and share a detailed analysis of Email data. See below for details on leveraging Datorama in your Marketing Cloud account.
