Cvent Payment/Refund Processing, Profile Attribute Name Change, Email Preferences and Business Units, Items for MEC Action, New/Updated Wikis and Resources, Ongoing Data Monitoring
https://www.cu.edu/ecomm/login | eComm is comprised of three different applications with three separate login pages and passwords.
Want to learn the eComm suite of tools? Find out where to find complete new user training for Salesforce, Marketing Cloud and Cvent. We encourage you to pause the videos periodically and allow yourself time to put the material into practice.
Use Marketing Cloud Content Builder to create dynamic content to deliver a targeted message to an audience while remaining efficient. Dynamic content lets you connect attributes of your audience to content, making the information your constituents receive more relevant.
Walk through the materials below to build your knowledge of how eComm approaches CAN-SPAM, the federal law that pertain to you as a communicator of CU. Confirm you understand the basics with a quick quiz.
Items for MEC Action, Cvent Payment/Refund Processing, Preferred Name Rollout, Other Completed and Pending Work, Ongoing Data Monitoring
A crucial role of an eComm Specialist is to create audiences. Before diving into the multi-step process, it's important to have a basic understanding of terminology and the end-user experience.
Preferred Name Update, Email Preferences and Business Units, Cvent Payment Processing and Integration, Automation of Data Extensions, Journey Builder Pilots, Einstein Pilot, Housekeeping, Other Completed and Pending Work, Ongoing Data Monitoring
If you need to send communications to internal audiences (faculty, staff or students) you'll want it delivered to their campus email addresses (eg; @colorado.edu, @ucdenver.edu, @cu.edu or @uccs.edu), To do so, you'll need to send to a Data Extension. Your eComm specialist will create the Data Extension but it's the sender's responsibility to re'Start' it before each send.
Next Team Meeting, Requesting Support, Cvent Payment/Refund Processing, Preferred Name Rollout, Roadmap Updates, New/Updated Wikis, Ongoing Data Monitoring

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