Let us help you navigate the resources in the eComm wiki so you can get the answer you're looking for when you need it. Select the eComm application for which you have a question (Salesforce, Marketing Cloud, or Cvent) and then view resources by category. Can't find what you need in this wiki? Submit a help ticket at cu.edu/ecomm/submit-help-ticket.
You've launched your event and starting promoting it; naturally, there might be some management of invitees to occur. Cvent makes things easy - from registering someone or initiating a refund.
Did you know you can require registrants to enter their email twice while registering? This can help prevent registrants from moving too quickly and inputting an incorrect email address, which prevents the registrant from getting relevant transactional emails about the event and creates duplicates in Salesforce (requiring manual cleanup and fragmented Contact records).
A crucial role of an eComm Specialist is to create audiences. Before diving into the multi-step process, it's important to have a basic understanding of terminology and the end-user experience.
