Learn how to remedy the three most common mistakes we see in Marketing Cloud emails. From incorrectly using the preheader, images displaying incorrectly and missing footer information that's required for CAN-SPAM compliance.
Recently, Email on Acid conducted a poll on our website asking visitors whether accessibility is a part of their email strategy. Interestingly, more than 70% of respondents said they are actively looking at making their emails more accessible.
Learn how to remedy the most common mistakes we see in Marketing Cloud. From broken links and incorrect copy to sending to the wrong audience.
eComm is pulling back the curtain to showcase our best magic trick. Replace a link in a Marketing Cloud email that you have already sent, and it will automatically update in recipients' inboxes.
CU policies require throttling sends to large audiences that occur during business hours at a rate of no more than 18,000/hour (or five messages per second) to avoid overloading CU's servers. Learn how.
With summer winding down and fall right around the corner, you are not the only one reassessing your communication strategy. How will you get your messages to standout from the rest? It all starts with understanding your audience and targeting them appropriately. Over the next few months, we'll show you how to set goals with your team and understand your audience through analytics. Together, we'll test recipient engagements and share successes (and failures) across CU.
Checkout details on recurring CU processes such as obtaining licenses along with scheduled audits that will occur to ensure the platforms remain 'clean' and users are in compliance with the eComm user agreement.
Checkout analytics within Marketing Cloud tracking to find data on all your historical sends. Take the opportuinity to target this audience with a speciality communication rewarding them for their dedication with a short thank you, event invite or discount code. Your eComm specialist can help with these four steps to target this audience through eComm.
Don't forget to check that your emails display well on mobile devices! Approach email design with mobile in mind then test your work.
Are you giving people with a disability the opportunity to acquire the same information, engage in the same interactions, and enjoy the same services as a person without a disability in an equally effective and equally inclusive manner, with substantially equivalent ease of use?

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