The Importance of Tracking

October 18, 2017 by jennifer.mortensen
Finding the best email design for your school, college, or program is an ongoing process.
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What to Consider When Scheduling Your Email

October 18, 2017 by jennifer.mortensen
Schedule your message based on email send reports that indicate when your audience is most likely to engage with the content.
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Choosing a Subject Line

October 18, 2017 by jennifer.mortensen
Your email design starts with what people see right away: the subject line.
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Selecting Your Audience

October 18, 2017 by jennifer.mortensen
Consider ways to segment your audience to help increase the effectiveness of your emails.
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Marketing Cloud | Graded Browser Support

October 18, 2017 by Kate O'Connell
When it comes to using software like Marketing Cloud, the browser that you use can impact performance. In effort to provide clarity around which browsers work best with Marketing Cloud, Salesforce has released this handy guide.
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Commercial vs Transactional | What's the difference?

September 26, 2017 by Melanie Jones
Understanding the difference between commercial and transactional emails helps your message get delivered and read. Plus, it's the law.
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Zip Code Tool

February 23, 2017 by Melanie Jones
Use this tool to find the zip codes that fall into a radius around a point (or user defined area) on a map.
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Reviewing a Test Email

September 16, 2016 by Melanie Jones
Ready to send your Marketing Cloud email? Before you send to your audience, send an email to yourself for the full recipient experience. Here's what you should check:
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Marketing Cloud, Content Builder | Helpful resources

July 28, 2016 by Kim Egan
Find tutorials and other resources for the Aug. 9, 2016 Marketing Cloud Content Builder release.
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Using a Preheader

July 23, 2016 by
Marketing Cloud provides space for a pre-header in the email set-up. Learn about pre-headers and how they can enhance your engagement and open rates.
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