Beginning on February 1, 2022, Marketing Cloud will require multi-factor authentication (MFA) upon login as an additional security precaution. Learn more about MFA and how to enable it in this wiki.
Understand the difference between sender profiles, delivery profiles and send classifications in Marketing Cloud. These not only drive email from information but also (more importantly) ensure CAN-SPAM compliance.
Learn how to create sender profiles, delivery profiles and send classifications in Marketing Cloud so that communications contain the correct from information, email footer and commercial vs. transactional distinction (CAN-SPAM Classification).
Most communicators agree that email personalization leads to higher engagement rates among constituents. But what happens when first name personalization goes awry and we end up alienating the exact audience with whom we want to engage?
