eComm is pulling back the curtain to showcase our best magic trick. Replace a link in a Marketing Cloud email that you have already sent, and it will automatically update in recipients' inboxes.
CU policies require throttling sends to large audiences that occur during business hours at a rate of no more than 18,000/hour (or five messages per second) to avoid overloading CU's servers. Learn how.
With summer winding down and fall right around the corner, you are not the only one reassessing your communication strategy. How will you get your messages to standout from the rest? It all starts with understanding your audience and targeting them appropriately. Over the next few months, we'll show you how to set goals with your team and understand your audience through analytics. Together, we'll test recipient engagements and share successes (and failures) across CU.
Checkout details on recurring CU processes such as obtaining licenses along with scheduled audits that will occur to ensure the platforms remain 'clean' and users are in compliance with the eComm user agreement.
Cvent Certification provides an opportunity for planners to demonstrate their expertise of the Cvent Event Management planning software. They offer both a Professional and Advanced level of certification for Cvent Event Management users.
We know creating a beautiful email isn’t easy, especially with a few particularly quirky email clients. So, we wanted to pass along a few tips for some of the trickiest platforms:
Learn the dos and don'ts of refunding a Cvent transaction.
Do you promote your events via a printed invitation or radio ad? Ask your eComm specialist to create a custom, short URL to make registering for events easy.
Marketing places a lot of emphasis on engaging creative material. While developing high quality creatives is important, understanding your marketing performance data is paramount.
You've edited your content, doublechecked accessibility, set up an A/B test, and sent your email in Marketing Cloud. Now what? Ensuring that your email was successfully delivered into inbox of each audience member is the final piece of the sending process. Learn more about deliverability by reading through the key terms on this HubSpot blog post.

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