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Tracking for Individual Data Extensions

Do you send your Marketing Cloud emails to numerous Data Extensions? When you check Tracking for a send, all Data Extensions are captured in the analytics by default but you have the option to filter by specific Data Extensions. 

  • Navigate to Marketing Cloud
  • Hover Email
  • Select Email Studio in the dropdown
  • Navigate to Tracking
  • Select Sends in the dropdown
  • Click on an email send name to see an Overview

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  • Hidden above the Overview tab is a option to Select Recipients. Click it.
    • The Data Extensions you sent to will display, each checked by default.
  • Uncheck/check the Data Extensions you want to view analyticcs for.
  • Click the Apply button and the filtered data will populate below
    • You can naviagate to the Click Activity tab with the filter applied.

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  • In the example below, you can see where I selected the UCCS Data Extension only, click the Apply button and the data below updated accordingly.
    • Now I can compare how my UCCS audience compared to the average.

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