Marketing Cloud | April Release Highlights

April 25, 2018 by Kate O'Connell
The Marketing Cloud product team has been hard at work to increase platform functionality. Their April 2018 release includes exciting new features like enhanced dynamic content. Watch a quick demo of this new functionality and read up on the rest of the release notes through the Salesforce Trailblazer community.
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Marketing Cloud | Clever Content

February 21, 2018 by Kate O'Connell
Content. It's the heart of effective marketing. While you certainly can't replace quality content, you can utilize it in clever ways to ensure that you achieve the greatest impact when it comes to achieving key metrics. Check out these Marketing Cloud resources to get started.
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Marketing Cloud | New Year Resources

December 1, 2017 by Kate O'Connell
With the new year just around the corner, now is a great time to take a look at projected 2018 industry trends for email marketing. It's also a great time to read up on the January 2018 Marketing Cloud release notes.
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Marketing Cloud | A-Z Strategy and Data-Driven Decisions

September 20, 2017 by Kate O'Connell
Properly implementing strategy is essential for driving effective communications. In a recent Marketing Cloudcast episode and blog post, the folks at Marketing Cloud present helpful tools to enable simple, effective strategy that is well-informed by data and analytics.
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SET Update | Marketing Cloud Maintenance

August 23, 2017 by Kate O'Connell
On Friday, August 25 - between 7am and 8am the IT Enterprise office will perform maintenance on the Salesforce and Marketing Cloud instances. This maintenance is to reconfigure the connector between the two platforms.
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Marketing Cloud | Content Marketing Podcast and Email Structure Blog

June 28, 2017 by Kate O'Connell
Salesforce Marketing Cloud has great online resources to help you stay on the cutting edge of email marketing. Their tailored blogs and informational booklets provide a wealth of information and insight. Shinning a spotlight on a couple of these resources, we'll take a look at a blog post and podcast that both contain useful insight on marketing best practices.
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Marketing Cloud | Content Editing Tips & March 2017 New Feature Overview

April 12, 2017 by Kate O'Connell
The Salesforce Marketing Cloud team has been working hard on new resources and exciting updates. An informational blog and recent feature roll out are a few of the updates from Marketing Cloud. Highlighting general best practices and functionality, these resources are both interesting and good food for thought.
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