Marketing Cloud Training

October 22, 2024 by Melanie Jones
Check out the many resources available to help you grow into a Marketing Cloud expert at your own pace. We've broken it down into three main phases, proven to set you up for success.
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Use Marketing Cloud Data Extensions

September 10, 2024 by melanie.jones@cu.edu
Data Extensions is the term Marketing Cloud uses for an audience. Learn how to interact with Data Extensions after they have been created initially.
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Use Saved Email Templates

August 22, 2024 by melanie.jones@cu.edu
Marketing Cloud email templates serve the purpose of streamlining and optimizing the process of creating and sending emails. This wiki covers the benefits of using templates and instructions for how to create an email from a custom template saved in your Business Unit.
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Marketing Cloud | Intelligence Reports Overview

August 19, 2024 by melanie.jones@cu.edu
Intelligence Reports for Marketing Cloud enables users to generate, view, and share a detailed Email data analysis. Intelligence Reports include dashboards, pivot tables, and reports to analyze data, visualize aggregated Email data, view trends, and share findings.
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Content Builder Blocks

April 19, 2024 by melanie.jones@cu.edu
All Marketing Cloud emails are created by combining different content blocks into a layout. Check out the most commonly used blocks and those to avoid.
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Send Marketing Cloud Emails

January 11, 2024 by melanie.jones@cu.edu
There are two ways to send emails through Marketing Cloud, Guided Send and Salesforce Send Emails. Guided Send has a sleeker interface but Salesforce Send Emails can be reused bringing efficiency and minimizing room for error.
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Designing for Mobile in Marketing Cloud

December 19, 2023 by Melanie Jones
Don't forget to check that your emails display well on mobile devices! Approach email design with mobile in mind then test your work.
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Accessibility Best Practices

December 15, 2023 by Melanie Jones
Are you giving people with a disability the opportunity to acquire the same information, engage in the same interactions, and enjoy the same services as a person without a disability in an equally effective and equally inclusive manner, with substantially equivalent ease of use?
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IOS Business Process Overview

November 30, 2023 by m.essa
SUMMARY
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Text Block Tips in Marketing Cloud

November 28, 2023 by Melanie Jones
Creating a good-looking email in Marketing Cloud is one thing, but ensuring it displays well across inboxes is a greater challenge. Learn to apply three best practices when using text blocks to have confidence in how emails display for recipients.
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