Trademark Policy
The university is the owner of certain valuable trademarks, trade names and service marks (“marks”), and must manage those marks “to protect the university's reputation and to ensure that their use is related to the University's educational, research, community service, and patient care missions.”
ADMINISTRATIVE POLICY STATEMENT: University Trademarks, Trade Names and Service Marks
List of Approved Vendors (2021)
- Internal Campus Suppliers
Vendors that manufacture licensed product for campus only; cannot produce items used for resale - Licensees by Product Category
Vendors sorted by the type of licensed product they produce
Brand Standards
Our brand is a promise we make about all things related to the University of Colorado (CU): our campuses, our foundation, and our system. Our brand is more than a name or a logo. Every point of contact we have with our audiences—students, faculty, staff, alumni, donors, and others—builds perception about who we are as a university, the things we do to fulfill our mission, and why we are important to our stakeholders. Read full Branding and Identity Guidelines
