Salesforce | Campus-Wide CRM and Investing in Measurement

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Salesforce | Campus-Wide CRM and Investing in Measurement

Ensuring continuity between engagement touch points with constituents is imperative. For that reason, many universities are turning toward campus-wide customer relations management (CRM) solutions. Learn more about how a campus-wide CRM system can be leveraged in an informational webinar. Additionally, check out a recent Salesforce.org blog post on measurements and learning. 

Higher Ed Webinar:

 | Why Campus-Wide CRM is a Strategic Imperative for Higher Ed Today

Highlights include:

  • 06:30 | Webinar agenda
  • 17:00 | Higher ed CRM investment overview
  • 28:23 | Examples from the field

Salesforce.org Blog:

 | Investing in Measurement and Learning

Highlights include:

  •   Importance of a logic model/theory of change
  •   Collecting, tracking and analyzing data
  •   Blending strategy and implementation

 

Questions? Send Kate an email.