Categorized in:
Salesforce | Campus-Wide CRM and Investing in Measurement
August 16, 2017 by Kate O'Connell
Ensuring continuity between engagement touch points with constituents is imperative. For that reason, many universities are turning toward campus-wide customer relations management (CRM) solutions. Learn more about how a campus-wide CRM system can be leveraged in an informational webinar. Additionally, check out a recent Salesforce.org blog post on measurements and learning.
Higher Ed Webinar:
| Why Campus-Wide CRM is a Strategic Imperative for Higher Ed Today
Highlights include:
- 06:30 | Webinar agenda
- 17:00 | Higher ed CRM investment overview
- 28:23 | Examples from the field
Salesforce.org Blog:
| Investing in Measurement and Learning
Highlights include:
- Importance of a logic model/theory of change
- Collecting, tracking and analyzing data
- Blending strategy and implementation
Questions? Send Kate an email.